How to create website by own???

Why Website is needed 

One of the main reasons you should have a website for your business is to increase your organization's credibility. Chances are there are several providers offering a similar service to yours. A business’s online presence, regardless of industry, can have a massive impact on its success. In this day and age, some businesses still don’t realize that a majority of their customers will visit their website before making a purchase. I want to help numerous companies of varying sizes create their digital presence. In some cases, organizations are hesitant to get online because they feel they are not tech-savvy enough and don't understand how to manage a website. Other times, companies are concerned about the price. Today, the number of people who use the internet to find businesses has increased manifold and yellow pages have nearly been reduced to dust. According to Adaptive Marketing, in 2017, 97% of people searched online to find a local business near them.  Therefore, if you want to grow your business by being in front of the right audience, you need to be found online – implying you must have a website.

Creating a website

Most customers will expect to be able to find your business on the internet. Whether you are selling your products online, or simply want to provide some information about your business and your contact details, having a website is almost essential.

It's a good idea to think about what you hope to achieve with your website before you start creating one. Researching your competitors' websites can help you get a clear idea of what may work best for you.

To create a website, you need to follow 4 basic steps.

1. Register your domain name

Your domain name should reflect your products or services so that your customers can easily find your business through a search engine. Your customers may also expect your domain name to be similar to your business name.

To register your domain name, you will need to find an accredited registrar and pay a fee. Accredited registrars are organisations who are authorised by auDA, the Australian domain name administrator, to provide services to people who want to register a new domain name, renew their existing domain name, or make changes to their domain name record.

Remember to note when your domain name will need renewing so it doesn't expire. Letting your domain name expire could leave your business vulnerable to cybercriminals. Read more about the risks of abandoned domain names from the Australian Cyber Security Centre.

2. Find a web hosting company

You will need to find a web hosting company to get your domain name on the internet. Most of the major internet service providers offer web hosting services. They can also provide you with multiple email addresses.

Monthly fees for web hosting vary depending on how large your website is and how many visits you get.

3. Prepare your content

Think about what you want your customers to be able to do via your website. This will help you work out what sections or pages you want to include. Consider what information or transactions your customers will want and make sure the site is structured to make it easy for them to find and do the things they need.

Just as you might hire a professional to design your site, you might also want to consider hiring a professional to write and structure your content.

A website that is well designed and easy for customers to use will help your business stand out. Having relevant and appropriate content and images will help customers understand your products and services and will make them feel comfortable with buying from your business.

4. Build your website

                                 

You can build your own website or have a professional web developer build it for you. Websites need to be kept up to date, so make sure you plan for ongoing maintenance.

You can use a website publishing package to build your own website. These are similar to word processors, but also have inbuilt features to convert your text and images to web content and send it to your website.

Having someone else build a website for you is a good idea if you're new to online business. A professional web developer can build your site quickly and provide guidance on successful web design. Hiring a professional can be particularly useful if you are looking at having an online shop or offering other services through your website.

You will need to design your website so it can be easily used on smartphones and other mobile devices. Optimising your website for mobile use means that the growing number of people using phones and tablets to access the internet can use your site while they are out and about.



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